Patient Marketing Manager- Heartland Dental
M.S. Integrated Marketing Communications (West Virginia University)
Rob Weber has worked in healthcare marketing for more than 7 years and over 12 years in marketing communications. He has also taught in higher education as an adjunct instructor for over 6 years in the field of digital marketing, integrated marketing as well as marketing strategy. Weber currently teaches at Southern New Hampshire University and Black Hills State University as an adjunct professor.
By day, Weber works for the largest Dental Support Organization in the United States, Heartland Dental, as a Patient Marketing Manager. He leads a team of regional marketing strategists and works with dental practices to increase new patient flow and drive their marketing strategy. He has been an integral part of the marketing department and the growth of the company over the past few years.
Weber holds a Master of Science in Integrated Marketing Communications from West Virginia University and a Bachelor of Arts in Communication from the University of Illinois. He also holds a variety of marketing certifications in Google AdWords, Email Marketing, Mobile Marketing and Inbound Marketing.