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Journalism Week 2010 to highlight career opportunities in the changing media industry

ournalism Week 2010: Where the Jobs Are in the Changing Media Industry”

How do students prepare for careers in an industry that is changing by the minute? That’s a challenge West Virginia University P.I. Reed School of Journalism students are facing as they prepare to enter today’s evolving media marketplace.

Journalism Week 2010: Where the Jobs Are in the Changing Media Industry” will focus on ways students can best position themselves as successful digital and multimedia journalists and strategic communicators.

The week-long series of events, from Sunday, March 21 to Thursday, March 25, will feature public presentations and classroom discussions led by prominent media professionals and recent graduates.

A panel of current SOJ students and recent graduates will discuss their experiences in the current job market. “Getting Started: Making the Most of Your Internship and First Job” will kick-off the week on Sunday, March 21 at 6:30 p.m. in 205 Martin Hall.

Melissa Farlow, a freelance photojournalist whose work most often focuses on people and culture, will present “Picture This: A Career as a Freelance Photojournalist,” Monday, March 22 at 7:30 p.m. in G21 Ming Hsieh Hall. For the past 19 years, Farlow has traveled the world for assignments for National Geographic magazine. Most recently, her work has expanded to include landscape and environmental issues, such as mountaintop removal mining in West Virginia and mustangs in the American West. This presentation will be open to the public.

John Harris, co-founder and Editor-in-Chief of The Politico, will present “POLITICO: Revolutionizing Political Coverage and Journalism” on Tuesday, March 23 at 7:30 p.m. in G21 Ming Hsieh Hall. Harris spent more than two decades at The Washington Post before founding The Politico, a newspaper that covers national politics, and, one of the most trafficked newspaper sites on the Web. Under Harris’ direction, Politico combines traditional news values with the immediacy and interactivity of the Web. This event is sponsored by the Ogden Newspapers Seminar Series and is open to the public.

Larry Powell, VP Account Director at Sanders\Wingo Advertising, will present “Multicultural Messaging: Applying Your Skills in Today’s Diverse Market” on Wednesday, March 24 at 2:30 p.m. in 205 Martin Hall. Sanders\Wingo, a Texas-based agency, delivers campaigns for general, urban and Hispanic markets. Responsible for directing brand strategy and consumer product advertising for the agency’s regional and national accounts, Powell also leads the agency’s new business development.

Sara Goo, Day Editor for The Washington Post’s Universal desk, will present “Newsroom 2.0: New Skills for New Careers,” on Wednesday, March 24 at 5:30 p.m. in 205 Martin Hall. Goo oversees the operation of The Post’s news content on multiple platforms. She works closely with reporters, editors and producers to program the national home page at and develops strategies to reach new audiences.

Chris Martin, Vice President for WVU’s University Relations, will present, “Public Relations 3.0: It’s About Relationships?With the Public. Finally. Really.” on Thursday, March 25 at 11:30 a.m. in 205 Martin Hall. Martin leads an integrated marketing communication division that has developed a unique hybrid of multi-platform documentary storytelling, marketing-driven communications and emergent media relations to build interactive communication with the largest audience in WVU’s history.

Details for Journalism Week are available at All events will be webcast live on this site. Also follow our students on Twitter as they tweet about the events at #jweek.