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Julia Daisy Fraustino

julia fraustino Ph.D. (University of Maryland)
Assistant Professor

Julia Daisy Fraustino teaches in the strategic communications program in the Reed College of Media at WVU. Prior, Fraustino spent several years practicing professional strategic communication for clients in for-profit, non-profit and government realms. She brings those experiences to her passion for teaching, research and service.

Fraustino uses quantitative and qualitative methods to research strategic communication surrounding risks, disasters and crises from a public relations perspective emphasizing resilience and focusing on digital/social media and ethics. Her work appears or is forthcoming in Communication Research, Journal of Applied Communication Research, Public Relations Review, Journal of Public Relations Education, Journal of Public Relations Research, Journal of Promotion Management, International Journal of Strategic Communication, Communication Teacher, Computers in Human Behavior and in venues such as Communication Currents, the Oxford Encyclopedia of Risk Message Processing and Design and several book chapters and government reports.

As a research affiliate at the National Consortium for the Study of Terrorism and Responses to Terrorism (START), a U.S. Department of Homeland Security Center of Excellence, Fraustino has worked on research grants and contracts totaling more than $1 million.

An award-winning teacher and scholar, Fraustino has earned top research paper awards from AEJMC, ICA and NCA. In addition she was a 2016 national Frank Prize in Public Interest Communication awardee for her research on the CDC’s zombie apocalypse preparedness campaign. In 2015, she received the national Promising Professor Award from the AEJMC Mass Communication and Society Division as well as the Charles Richardson Award for the most outstanding Ph.D. student in the Department of Communication at the University of Maryland.

Fraustino earned a B.A. with a double major in public relations and philosophy from the University of Scranton, an M.A. in media studies with a concentration in strategic communication from Pennsylvania State University, and a Ph.D. in communication with an emphasis in public relations from the University of Maryland.